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Setup Guide

Connect Your Social Media Accounts

Link your social media accounts so Brand Brain can publish content directly. Each platform uses secure OAuth authorization - we never see your passwords.

~3 min read

Where to Find Platform Connections

Navigate to Settings

Click your name at the bottom of the sidebar to open the account menu, then select Platform Connections. You can also navigate directly to /settings/connections in your browser.

Platform Connections settings page showing available social media platforms with Connect buttons

Tip: Platforms marked "Coming Soon" are in development. Available platforms show a green Connect button ready for authorization.

How to Connect Your Accounts

Connecting takes less than a minute per platform. Brand Brain uses OAuth so your login credentials stay private.

01

Click Connect

Open Settings > Platform Connections and click 'Connect' on the platform you want. You'll be redirected to that platform's own login page.

02

Authorize Access

Sign in on the platform (if not already) and grant Brand Brain permission to publish on your behalf. We only request the permissions listed on each card.

03

Start Publishing

You're redirected back to Brand Brain with a green 'Active' badge. Content can now be scheduled and published to that account automatically.

OAuth authorization dialog showing Brand Brain requesting permission to post on your behalf

Example: Threads OAuth authorization dialog showing the permissions Brand Brain requests.

Supported Platforms

Each card shows what permissions are requested and how long tokens last before needing a refresh.

LinkedIn

Available

Professional content, articles, and carousel posts for your personal or company page. Great for B2B visibility and thought leadership.

Token refreshes every 60 days
Permissions Requested
Share contentRead your profile

X (Twitter)

Available

Text posts, images, and native video uploads. Supports both OAuth 1.0a and 2.0 authorization flows.

Token refreshes every 2 hours (auto-refreshed)
Permissions Requested
Post tweetsRead your profileUpload media

Threads

Available

Text-based posts up to 500 characters. Connect through Meta's OAuth flow using your Instagram credentials.

Token refreshes every 60 days
Permissions Requested
Post on your behalfRead your profile info

Instagram

Invite Only

Images, reels, and stories. Currently in invite-only beta while our app completes Meta's review process.

Token refreshes every 60 days
Permissions Requested
Publish contentRead your profileAccess media

TikTok

Coming Soon

Short-form video publishing for TikTok. Currently in development and coming soon.

Token refreshes every N/A
Permissions Requested
Upload videosRead your profile

Understanding Connection Status

Each connected account displays a real-time status badge. Here's what each one means and what action to take.

Active

Your account is connected and tokens are valid. Content can be published and scheduled normally.

Token Expired

Your access token has expired. Click 'Reconnect' to refresh your authorization. No data is lost when you reconnect.

Invalid / Disconnected

The connection is broken or has been revoked from the platform's side. You'll need to reconnect by authorizing again.

Managing Your Connections

Once connected, you have full control over your linked social media accounts.

Reconnect

Refresh an expired or broken token without losing your account settings. Your scheduled content and history are preserved.

Disconnect

Remove the connection entirely. Brand Brain deletes the stored access token immediately. Reconnect any time.

Revoke from Platform

You can also revoke Brand Brain's access from the platform's own settings (e.g. LinkedIn > Settings > Authorized Apps).

Security and Privacy

Your account security is our priority. Here's how Brand Brain keeps your social media credentials safe.

OAuth Standard

We use the same OAuth protocol trusted by Google, Meta, and Microsoft. Your password is never shared with Brand Brain.

Minimal Permissions

We only request the permissions needed to publish content and read your profile. No access to your DMs, followers, or private data.

Instant Revocation

Disconnect any time from Brand Brain or from the platform's own settings. Tokens are deleted immediately upon disconnection.

Instagram Connection: Invite-Only During App Review

While our Instagram integration is completing Meta's app review, access is invite-only. Click Request Access on the Instagram card, enter your handle, and we'll send you an invitation once your account is added as a tester. After you approve the invite inside Instagram's "Apps and Websites" settings, come back and click Connect to finish the setup.

Frequently Asked Questions

Common questions about connecting and managing your social media accounts in Brand Brain.

How do I connect my social media accounts to Brand Brain?

Go to Settings > Platform Connections (or navigate to /settings/connections). Click 'Connect' on the platform you want, sign in on that platform's page, and grant Brand Brain permission to publish on your behalf.

I authorized but the connection shows as invalid

Try disconnecting and reconnecting. If the issue persists, check that your account hasn't restricted third-party app access in its security settings.

Why does my social media token keep expiring?

Each platform sets its own token lifespan as a security measure. LinkedIn and Instagram tokens last about 60 days. X (Twitter) tokens refresh automatically. Click Reconnect to get a fresh token when one expires.

I don't see my username after connecting

The page refreshes automatically after a successful connection. If your username doesn't appear, try refreshing the page manually or clearing your browser cache.

Can I connect multiple accounts per platform?

Currently, Brand Brain supports one account per platform per workspace. Disconnect the existing one before connecting a different account.

Is it safe to connect my social media accounts?

Yes. Brand Brain uses OAuth, the same secure authorization standard used by Google, Meta, and other major platforms. We never see or store your passwords. You can revoke access at any time from the platform's settings.

How do I disconnect or remove a social media account?

Click the 'Disconnect' button on the platform card in Settings > Platform Connections. Brand Brain deletes the stored token immediately. You can also revoke access from the platform's own authorized apps settings.

Why does Instagram say invite-only?

Our Instagram integration is completing Meta's app review process. During this period, we can only add accounts as testers. Request access and we'll invite your account within 24 hours.