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Guide

Own the LinkedIn Feed

Turn any topic into a multi-slide LinkedIn carousel that positions you as the expert. Pick an idea, generate branded PDF slides, review each one, and publish directly to LinkedIn.

~5 min read

By the end of this guide

  • You will have created a branded multi-slide LinkedIn carousel
  • Reviewed slides and regenerated any that need work
  • Scheduled or published the carousel directly to LinkedIn
1

Pick a topic and select LinkedIn Carousel

Head to Discovery and find a trending topic, then click Use Idea. Or open Agent Chat and describe what you want the carousel to cover.

In the popover, select LinkedIn as the platform and pick Carousel from the format options. You can also select other platforms at the same time to create matching content for Instagram, X, and YouTube in one go.

Idea popover showing platform and format selection with LinkedIn Carousel option alongside Instagram, X, and YouTube
Tip: You can also type directly in Agent Chat: "Create a 7-slide LinkedIn carousel about [your topic]." The agent handles the rest.
2

Your agent creates the carousel

The AI agent researches your topic, applies your brand voice and niche context, and generates a full LinkedIn carousel. When the content is ready, the chat panel slides to the right and the carousel card appears in the content panel on the left.

Agent Chat with the content panel expanded on the left showing a LinkedIn carousel card, and the chat conversation on the right where the agent created the carousel content

The left panel shows your LinkedIn carousel card with a preview of the slides. The right side shows the full chat history where you can continue refining the content or ask the agent to make changes.

3

Preview your slides in the chat panel

Click the carousel card to see a full preview of your slides. Each slide shows the generated image with your brand colors, the post text, and options to approve or schedule. Swipe through to check every slide before publishing.

LinkedIn carousel slide preview in the chat panel showing a branded slide with the post text and Approve & Schedule button at the top
Tip: You can edit the post text directly from this preview, or use the Edit menu for one-click actions like Instant Improve, Make Shorter, and Improve Hook.
4

Review and regenerate individual slides

Your carousel also appears on the Content page. Open it to see every slide with its text, image prompt, and generated image. If any slide does not look right, hit Regenerate to get a fresh version of just that slide without recreating the entire carousel.

Content review panel showing all 7 LinkedIn carousel slides with text, image prompts, generated images, and a Regenerate button on each slide

Regenerate

Get a new version of any individual slide

Approve Content

Send the carousel to your publishing queue

Need Changes

Add specific feedback for the AI to fix

5

Schedule or publish directly

Approve the carousel and it moves to your Content Schedule. The PDF document is generated automatically from your slides. You can see the carousel in the timeline view, drag to reschedule, or publish immediately to your connected LinkedIn account.

LinkedIn carousels are uploaded as native PDF documents through the LinkedIn API, so they appear as swipeable slide decks in the feed, not as image posts or links.

Why LinkedIn carousels work

2-3x

more engagement than text-only posts

Up to 10

slides per carousel

Native

PDF format, no external links needed

Tips for high-performing LinkedIn carousels:

  • Lead with a bold hook slide that makes people stop scrolling
  • Keep each slide to one idea or takeaway
  • Use numbered lists or step-by-step frameworks
  • End with a CTA: follow, comment, or visit your link
  • Repurpose blog posts, video scripts, or threads into slides
  • Post carousels 2-3 times per week for best LinkedIn reach

Frequently asked questions

How do I create a carousel post on LinkedIn?
In Brand Brain, open Agent Chat and ask for a LinkedIn carousel on any topic, or find a trending idea in Discovery and select LinkedIn Carousel as the format. The AI generates branded multi-slide content as a PDF document that you can review, edit, and publish directly to LinkedIn.
What size should a LinkedIn carousel be?
LinkedIn carousel slides are PDF pages. Brand Brain automatically generates slides at the optimal size for LinkedIn feed display. Each slide is designed for mobile and desktop readability with clear text hierarchy and your brand styling applied.
How many slides should a LinkedIn carousel have?
Brand Brain typically generates 5 to 10 slides depending on the topic depth. Most high-performing LinkedIn carousels have 7 to 10 slides: a hook slide, 5 to 8 content slides with one idea each, and a closing CTA slide.
Can you schedule LinkedIn carousel posts?
Yes. After reviewing your carousel, approve it and it moves to your Content Schedule. You can see the full carousel preview in the timeline view, drag to reschedule, or publish immediately to your connected LinkedIn account.
How to create a LinkedIn carousel without Canva?
Brand Brain handles the entire process. Describe your topic, and the AI generates branded carousel slides with your colors, voice, and style. No design tool needed. You can regenerate individual slides, edit text, and publish directly from the platform.
Do LinkedIn carousels get more engagement?
Yes. LinkedIn carousels consistently get 2 to 3 times more engagement than text-only posts. The swipeable format increases time spent on your content, which signals the LinkedIn algorithm to show it to more people.

What to do next

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